Schools

The School of Communication

【Sources: 】 【Author:】 【Release time:2018-01-28】 【Preview

The School provides 13 majors for undergraduates and junior college students, such as radio and television editing and directing, visual communication design, theatre, film and television arts design, film and television photography and production, arts and technology, performance, announcing and anchoring arts, broadcast, film and television production, visual communication design and production, photography and video techniques etc.

Inviting national-level directors and experts to instruct students, the School also offers students 400 design equipment for various functions, virtual studio labs, NLE labs, news rooms, photo studios, 1 DNS non-linear editing system, and 1 AVID non-linear editing network system with 20 terminals. Currently, there are 6 studios for business start-ups, 18 practice studios, and 10 studios for supervisors. The School has established long-term collaborative relationship with companies, which gives students opportunities to practice.

In addition, the School has won many awards, among which there are 4 national-level prizes and 7 provincial-level awards. Many students were employed by China Central Television, and 11 students held personal exhibitions in public.

Radio and Television Editing & Directing (Bachelor)

It is designed to generate compound professionals, who are able to undertake radio and TV programs editing and directing, news writing and editing, program production, broadcast and program hosting, network communication in TV stations, news agencies, propaganda departments, media companies etc.

The graduates are able to a director, editor, writer, journalist, photographer or producer in radio and TV stations, film and TV production companies, culture and media firms, artist agency companies, performance firms, news agencies, governmental propaganda departments, newspaper offices, magazine offices, internet media etc, or a teacher in schools.

Visual Communication Design (Bachelor)

It aims to cultivate highly-qualified, compound and highly-skilled professionals with good theoretical knowledge, practical capability, and computer-aided design skills, who are able to undertake visual communication design, management, teaching and research, and meet the needs of market.

The graduates are able to work in package design companies, exhibition design firms, printing plants, book design companies, publishing houses and graphic design firms, and undertake supervision, scientific research, education, development as well as consulting.

Art and Technology (User Interface Design) (Bachelor)

It is designed to cultivate highly skilled talents with web and UI designs as main directions, who are able to use computer to undertake art design and production, and adapt to the future.

The graduates have many options. In commercial companies, they are able to design graph, logo, advertisement, visual identity of companies etc; In internet firms, they are able to be a web graphic designer, flash animation designer, program test engineer etc; In multimedia corporations, they are able to undertake UI design, mobile applications design, interaction design and so forth; In education sector, they are able to be a teacher.

Film and Television Photography & Production (Bachelor)

It aims to cultivate compound professionals, who are able to undertake photography, editing and directing, news writing and editing, and program production in TV stations, magazine companies, radio stations, internet firms, news media agencies, propaganda departments, culture and media corporations etc.

The graduates are able to undertake program directing, editing, hosting, and production in radio and TV stations, news media agencies, film and TV production companies, commercial firms, publishing houses etc.

Theatre, Film and Television Arts Design (Bachelor)

It aims to generate professional art talents with the basic theories and techniques of film and TV arts design, who are able to undertake arts design (stage design) for professional film and TV acting teams, control the arts, techniques, and performance of departments, be good at using 3-D technology with computer, and combine multimedia methods to innovate figures.

The graduates are able to undertake film and TV arts design, the stage arts design of drama (stage play) and big activities etc.

Performance (Film and TV Performance) (Bachelor)

It aims to cultivate talents with the basic theories of performance, drama, film, television and broadcast, who are able to create characters on stage and screen with performance techniques and undertake editing, directing, performance, hosting as well as film and TV production.

The students are able to undertake performance, management, directing and organizing in TV stations, film firms, TV program production centers, colleges, art troupes, culture and communication corporations etc.

Announcing and Anchoring (Bachelor)

It is to produce talents with basic theories and knowledge of journalism, communication, broadcast and television, broadcasting and hosting, who are able to undertake editing, directing, announcing, anchoring, interview, writing, video recording, program discussing and analyzing in standard mandarin.

The graduates are able to undertake broadcasting, hosting, advertising, and directing in TV stations, film and TV media companies, culture groups, online media and IT sector etc.

Visual Communication Design and Production (Associate Degree)

The major is to cultivate highly-skilled and practical professionals with competent creative design capability and overall design and directing skills, who are able to use interactive media and aesthetic theories to study design.

After graduation, students are able to undertake commercial design and production, as well as marketing planning and analyzing in companies and institutions.

Broadcast, Film and Television Programs Production (Associate Degree)

It is to generate highly-qualified, compound, and highly-skilled professionals with better theoretical knowledge and practical capability in program arts design, management, teaching as well as research, and stronger computer-aided design ability.

After graduation, students are able to work in TV stations, film and TV production groups, news agencies, publishing houses, graphic design firms etc.

Photography and Video Techniques (Associate Degree)

It is to cultivate highly-qualified, compound and highly-skilled professionals with better theoretical theories and practical capability in photography techniques, management, teaching as well as research, and stronger computer-aided skills.

After graduation, students will become professional photographers in news paper agencies, TV stations, film crews, film and TV production firms, commercial companies etc.

Digital Media Design Arts (User Interface Design) (Associate Degree)

It is to cultivate high-end skilled talents with comprehensive practice and innovation capabilities, who are able to use softwares proficiently, master the theories and skills of design and management, and have the basic knowledge of commercial design and web page design.

After graduation, students are able to design graph, logo, advertisement and poster in companies, such as commercial firms, as well as web page, user interface, user interface vision, and mobile user interface in corporations like multimedia and network technology companies.

Film and Television Editing & Directing (Associate Degree)

It aims to cultivate compound professionals with basic media theories and digital production techniques, who are able to innovate in art and technology, and direct films, TV programs, evening parties as well as other big activities with competent ability in directing and production.

After graduation, students are able to a journalist, director and editor in news paper agencies, radio stations, and various companies and institutions.

Announcing and Anchoring (Associate Degree)

It is to train students for highly-skilled and compound professionals with the knowledge and ability in radio and television announcing, news communication, language, literature, arts and aesthetics, who are able to undertake announcing and anchoring in radio stations, TV stations, film and TV production companies after a series training of Mandarin sounds, broadcasting phonation and expression.



 

 ICP Number: ICP11000893

Copyright: Hebei Academy of Fine Arts

Address: No.111, Beihuangang Road, Shijiazhuang Airport Industrial Park, Hebei Province

Postal Code: 050700 Tel: 0311-88594181 0311-88651148 0311-88596153 0311-88596151